Apple is one of the pioneering tech companies in the world and is setting the standard for other successful companies. Their stock has consistently grown in value over the past five years and is continuing to grow. Apple has not ignored its power to set the standard in how businesses operate, even regarding their environmental responsibilities.
Apple has been quite outspoken when it comes to their goals of being “green.” In 2014, Apple’s data centers were using all of their power from renewable energy. As well, starting in 2011, all of their renewable energy projects have reduced greenhouse gas emissions by 54 percent from their facilities all over the globe. This preventative measure paid off by avoiding the release of 2.1 metric tons of CO2e from entering earth’s atmosphere.
For example, one of their renewable energy projects included their Apple Park. It is their new headquarters in Cupertino and is currently the most massive LEED Platinum-certified office building in North America. This facility pulls its energy from various sources including rooftop solar panels to biogas fuel cells.
Apple is also taking initiatives with their future endeavors with their recently announced plans to build a 400,000 square foot data center in Iowa that will run entirely on renewable energy resources from the second it opens.
Why is it Important?
The reason why this is so important in their industry is that they are setting the standard for other companies to follow. Apple is located globally and can ultimately push other country’s environmental responsibilities in the business sector forward. This is proving to be an effective method with 23 of their suppliers committing to operate on 100 percent renewable energy. They have even provided other suppliers with an informational platform to help find avenues for renewable energy solutions globally called Apple’s Clean Energy Portal.
This is a significant shift in the way companies choose to hold themselves accountable for their carbon footprint and to be proactive about their energy use. Apple’s leadership in their motive for a cleaner future could change the way corporations operate around the world.